Today’s guest is former agency executive and now Izea Vice President Katie Mellor! Katie is an expert in managing projects and enterprise accounts  – and successful oversight of the staff involved in delivering results for both.  Arguably, her strength lies in keeping the team focused externally which is a common trait in top-performing teams across all industries.  She’s agreed to share some stories from her own people management journey.  Today, you’ll hear her discuss the importance of delegating the right way with your staff and how prioritizing the team directly lifts the customer experience. 

I’ve invited Katie to the ManagerMirror because of her consistent record at delivering results on tough projects by calming the waters and refocusing the team on external priorities. Katie started her career as a Traffic Coordinator with Ogilvy & Mather where she earned increasing responsibility and exposure to strategic enterprise accounts through her performance as an individual contributor.  After Ogilvy, Katie moved into a Vice President role with GTB in 2008 where she managed both internal and cross-agency teams delivering brand lift for the Ford Motor Company Customer Experience accounts.  Katie’s leadership scope increased over 9 years with GTB and in 2016, she joined Latcha+Associates in an executive role focused on building relationships to drive overall customer experience.  Today, she’s the Vice President of Client Services with Izea and she’s here with us to share her journey, and some tips on driving results through team development.  Follow Katie on LinkedIn and you’ll recognize her content mirrors her advice in our discussion!

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